Intro Schleuniger
During my apprenticeship at Komax AG, shortly after the company merged with the Schleuniger Group, I was tasked with creating a new introduction for future YouTube videos and social media posts for Schleuniger AG. While I had to adhere to the company's CI/CD guidelines, such as using the specified logo and colors, I was granted full creative freedom in the design.
Result
Workflow
I began by importing the company logo from the provided Illustrator file into After Effects, using a plugin called 'Overlord' to convert it into fully editable shapes and texts. My typical workflow for creating intro animations involves working backwards, ensuring that the original, unedited logo appears in the end screen of the introduction.
Since I planned to feature a specific animation with the orange square at the start, I began by animating the text.
I linked both the text and the orange square to a null object, then adjusted their positions to center the square. Simultaneously, I animated a solid layer and used it as a mask to reveal the text as the logo moves into position.
After the Orange Square was isolated i then adjusted the Scale of it for the mentioned animation at the Start of the Intro
To animate the orange square, I duplicated it twice and displayed only the stroke of the shape. I applied the "Trim Path" effect to animate the stroke around the square, while the square itself featured a simple opacity fade-in. To create a three-dimensional effect, I animated the camera, and as a finishing touch, I added a subtle glow to the stroke.